Medcare was one of the 1st hospitals to adopt 360 virtual reality experiences during the pandemic as the new digital healthcare support system. During times of high uncertainty, increased resistance was observed from people to access hospitals or clinics. Medcare observed this issue and aimed to be the go-to provider of all needs and requirements for their customers through the adoption of a better and more convenient route.
As Medcare trusted Blue logic Digital with this responsibility, our solution to offer convenience to the patients who feared the premise's safety was implemented through the integration of 360-degree virtual tours of the hospital’s facilities. This experience led to a direct increase in customer conversions to the website that helped patients feel less worried and more satisfied.